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Bulk SMS Malaysia. Reach Every Phone, From One Screen.
Globe's bulk SMS service lets Malaysian businesses send promotions, reminders and alerts to many mobile numbers at once, from one dashboard or through an API. Customers receive a normal text message, so there is no app to install. Upload your contacts, write your message, schedule it and see what was delivered. Free test credits let you try it first.
Bulk SMS Malaysia is a service that lets a business send the same or a personalised text message to many Malaysian mobile numbers at once. It is also called A2P SMS (application-to-person), because a business sends the message, not a friend.
Key facts about bulk SMS
- What it is
- One business message sent to many mobile numbers at once
- Best for
- Promotions, reminders, delivery updates and verification codes
- What customers need
- A Malaysian mobile number. No app, no internet
- How to start
- Use the dashboard, or connect by API
Why small and growing businesses choose bulk SMS marketing in Malaysia
- Reaches everyone with a phonecustomers do not need an app, a data plan or a WhatsApp account.
- Lands where customers already looka text message arrives in the inbox they check every day.
- Simple to runsend from one screen. No developer, no integration.
- Easy to measuresee sent, delivered and failed counts for every campaign.
What Malaysian businesses send with bulk SMS
RM0 Kopi Corner: Buy 1 free 1 this Saturday. Show this SMS at the counter.
RM0 Klinik Sihat: Your appointment is tomorrow at 10am.
RM0 Bright Tuition: Fees for October are due on 7 Oct.
RM0 ShopMY: Your parcel is out for delivery today.
RM0 Uni Campus: Tomorrow's lecture is moved to Hall B.
RM0 OpsTeam: Server maintenance tonight 11pm to 1am.
Bulk SMS use cases with example messages. All examples are illustrative.
Bulk SMS vs WhatsApp Business API: when each one fits
| Bulk SMS | WhatsApp Business API | |
|---|---|---|
| Reaches | Any Malaysian mobile number | Customers who use WhatsApp |
| Customer needs | A phone | WhatsApp and internet |
| Links, buttons, images | Limited by Malaysian SMS rules | Yes, with approved templates |
| Best for | Reminders, alerts, promotions to everyone | Order updates, support, rich messages |
How Globe bulk SMS works in five steps
- Create your accounttell us what you need and we set you up.
- Register your sender IDchoose the name customers see. We guide you through it.
- Add contacts and write your messageupload a list, use a template and add names or reference numbers.
- Send now or schedulepick the date, time and time zone.
- Track the resultssee what was delivered and what it cost.
Features that make bulk SMS campaigns painless
| Feature | What it does |
|---|---|
| One screen | Contacts, sender ID, message and cost together. Character count updates as you type (160 characters per standard SMS) |
| Smart scheduling | Pick a date, time and time zone. Scheduled sends reserve your credits until they go out |
| Personalised messages | One template, made personal with names, reference numbers or custom fields |
| Real-time reports | Sent, delivered, in-progress and failed counts per campaign, with total cost. Exportable |
| Campaign overview | Contacts, message count, rate per SMS and total spend, before and after you send |
| WhatsApp alongside SMS | Manage WhatsApp templates and conversations next to your SMS traffic |
| Trackable support | Flag an issue, set its priority, attach a screenshot and follow it to resolution |
Sending bulk SMS in Malaysia: sender ID, links and consent
Globe gives plain-English guidance so you know what to send and how.
All examples are illustrative.
Bulk SMS pricing in Malaysia
You pay per message, and your rate falls as your volume rises. It depends on where you send, how many messages, the type of message and your sender ID. We show you the rate before you commit. There is no setup fee. See the pricing page for the calculator.
Sending bulk SMS from your own system
Connect your website, app or CRM to Globe by API and send bulk SMS automatically, with the same account and reports. See the developers page.
How Globe gets you started
Our Kuala Lumpur team sets up your account, helps you register your sender ID and gives you test credits, so you can send with confidence. We reply to new enquiries within one business day.
Frequently asked questions
What is bulk SMS?
Bulk SMS lets a business send the same or a personalised text message to many mobile numbers at once. Malaysian businesses use it for promotions, reminders, delivery updates and verification codes.
What is A2P SMS?
A2P stands for application-to-person. It means a business or an application sends the message to a person, rather than a friend sending it. Bulk SMS is a common form of A2P SMS.
Do my customers need an app or internet to receive bulk SMS?
No. Customers receive a normal text message on any Malaysian mobile number.
What is a sender ID?
The sender ID is the name your customers see when your message arrives. Globe helps you choose and register one that fits your brand and message type.
Can I schedule bulk SMS campaigns?
Yes. Pick a date, time and time zone. Scheduled sends reserve your credits until they go out.
How much does bulk SMS cost?
You pay per message. The rate depends on destination, volume, message type and sender ID, and it falls as volume grows. Tell us your expected volume and we confirm your rate before you commit.
Can I send bulk SMS by API?
Yes. Connect your system to Globe by API and use the same account and reports as the dashboard.
Send your first campaign with Globe.
Tell us your volume, destination and message type, and we will come back with your rate and a plan to get you sending.